Espresso is not


After posting my last print, I decided to make a series of them that address many of the errors I encounter daily in the world of coffee. These are things I find annoying or just plain wrong, yet are continually perpetuated by marketers, and the uninformed. So think of these as Espresso 101 flash cards. There will be a test, so find a partner and study up!

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  • Reply Mike 08/10/2010 at 10:24 pm

    Awesome, awesome and awesome! This is a message that needs to get to a lot more people, I hear misinformation about espresso way too often.

  • Reply Scott 08/11/2010 at 11:44 am

    Nice! Now, how about a flash card to help people understand that “strong” is not a valid coffee descriptor, that dark roasted coffee is not “strong”…

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