This video is a trailer for an upcoming [now available] book called Coffee Story: Ethiopia, published by Ninety Plus Coffee. The book, written by adventure author Majka Burhardt and photographed by father & son duo Travis and Helmut Horn, tell a variety of stories about coffee and it’s role in Ethiopian culture. With Ethiopia being the legendary birthplace of coffee, there is a lot of history and folklore weaved into the culture and this book is meant to share some of it. It should be an enlightening read for any coffee lover.
Ninety Plus Coffee works with producers at origin in Ethiopia and Panama to develop and implement new packing technologies and other system-related solutions to help source, develop and export some of the highest quality coffee from these regions. You may be unknowingly familiar with them if you’ve ever tasted a Nekisse, Amaro Gayo or Hartmann Honey. The site’s blog reads less like that of a coffee exporter and more like the travel journal of a romantic, experiencing the wonders of a beautiful world.
Along with publishing the upcoming book on Ethiopia, Ninety Plus also offers a sensory spoon handmade from ancient silver coins in Ethiopia as well as the opportunity to become part owner of an Ethiopian Gesha Farm. The company has a very unique and refreshing approach to sharing their business with the rest of the industry.